12 FEB  10:00

White Point

Importance of Technological Watch and Competitive Intelligence in the business field

Technological Watch and Competitive Intelligence systems are essential for any organisation to keep abreast of all the data generated in its environment (commercial, technological, legislative, etc.) and also to apply it in decision-making and problem-solving. It is a fundamental part of innovation processes in companies and in the detection of new ideas and solutions. This table will be organized in order to disseminate the key aspects in TW/CI services implementation, the different services of Strategic Watch and Competitive Intelligence and the importance of technology foresight studies and Technology implementation in Roadmaps. It will also analyse good business practices in this field.