TITLE OF THE CHALLENGE: Defining the Degree of the Future
THE GOAL: With the development of the challenge the aim is to “rethink from scratch” the value chain of a degree programme (BBA): admissions funnel, learning experience and its validation model, as well as the connection to the market (company)
WHO THE CHALLENGE IS AIM AT:
- Research Groups
- Technology Centres
CHALLENGE TYPE: Open
To define the new decentralised relationship models (emotional and educational) between ESADE and the students of a BBA in the FOUR critical phases of the educational process (admissions process, learning, knowledge validation and link with the labour market) through the use of new tools based on gamification, video games or esports, and whose objective will be to identify, implement and improve the academic experience between the student and ESADE.
Summary of the challenge in one sentence: From your experience, how would you design the best Degree in the world by applying gamification tools, video games or sports throughout the academic experience?